diff --git a/.gitlab-ci.yml b/.gitlab-ci.yml
index e566f1006a4244e4b94a30483ec87ea5c7a7e55a..f8f65d3db66e7f0c9c62141c190d6e6fc5c6f6b4 100644
--- a/.gitlab-ci.yml
+++ b/.gitlab-ci.yml
@@ -53,7 +53,7 @@ build:firefox:beta:
   variables:
     CHANNEL: unlisted
   rules:
-    - if: '($CI_PIPELINE_SOURCE == "push" && $CI_COMMIT_BRANCH == "beta") || $CI_COMMIT_MESSAGE =~ #force-build'
+    - if: '($CI_PIPELINE_SOURCE == "push" && $CI_COMMIT_BRANCH == "beta") || $CI_COMMIT_MESSAGE =~ /#force-build/'
       changes:
         - shared/**
         - firefox/**
@@ -67,7 +67,7 @@ build:firefox:master:
   variables:
     CHANNEL: listed
   rules:
-    - if: '$CI_PIPELINE_SOURCE == "push" && $CI_COMMIT_BRANCH == "master" || $CI_COMMIT_MESSAGE =~ #force-build'
+    - if: '$CI_PIPELINE_SOURCE == "push" && $CI_COMMIT_BRANCH == "master" || $CI_COMMIT_MESSAGE =~ /#force-build/'
       changes:
         - shared/**
         - firefox/**